We’re excited to share our story with you, highlighting our origins, our mission, and what sets us apart in the flooring industry.

Our Origins 

Factory Direct Floors began eight years ago in the heart of Chubbuck, Idaho. As the only first-generation flooring store in our town, we built our business from the ground up, fueled by hard work and an unwavering commitment to providing outstanding service. Our journey started with a simple vision: to offer quality flooring options at prices that everyone could afford. Over the years, our dedication to excellence and our connection with the local community helped us grow. We became known for our expertise in flooring sales and installation, transforming homes and helping families create spaces they love. As demand for our services increased, we knew it was time to expand our horizons.

Rebranding and National Reach 

In response to our success and the overwhelming support from our community, we decided to rebrand as Factory Direct Floors. This change marked a new chapter in our story—one where we could spread our wings and extend our exceptional deals to customers nationwide. Our rebranding reflects our commitment to providing top-notch products and unbeatable prices, no matter where you live. 

Our Business Model 

At Factory Direct Floors, we believe that revitalizing your home shouldn’t come with a hefty price tag. As blue-collar guys who understand the value of hard-earned money, our business model is built on one fundamental principle: buy better and pass the savings on to our customers. We’ve forged strong relationships with top manufacturers, allowing us to offer brand-name flooring at significantly lower prices than traditional retail stores. Instead of inflating our profits, we focus on delivering quality products and outstanding service at a fraction of the cost. Our goal is simple: to ensure that everyone has access to beautiful flooring options that enhance their home without breaking the bank. 

Quality and Affordability for Everyone 

At Factory Direct Floors, we believe that everyone deserves a beautiful home. Whether you’re looking for hardwood, laminate, vinyl, or tile, we’ve curated a selection of high-quality flooring that meets various styles and budgets. Our team is here to guide you through the selection process, ensuring you find the perfect fit for your space. As we continue to grow, we remain deeply rooted in our values of hard work, integrity, and community service. We take pride in the relationships we’ve built with our customers and look forward to helping more people nationwide create the homes of their dreams. Thank you for choosing Factory Direct Floors. We can’t wait to help you find the perfect flooring solution!